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CONNECTING ADVERTISERS TO AUDIENCES

RedLotus helps connect advertisers with audiences across devices at scale. We provide brand-safe, premium digital advertising and branded content distribution solutions with insights derived from first, second, and third-party data. Our flexible service options help advertisers, brands, and content producers to deliver relevant, engaging messages to consumers across all screens and platforms, including advanced TV, display, mobile, and tablet.

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programmaticGraphic1 Created with Sketch. Advanced TV Private Marketplaces Influencer Marketing People based Marketing System Exclusive Supply Data Measurement Rich Media & DCO

How to
Connect?

We make it easy to connect with audiences through our unique supply and targeting solutions

Our Technology

Our end-to-end unified platform provides direct, efficient, and effective connections, driving outcomes for advertisers and publishers.

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Brand Safety

Actively combat fraud and malvertising within our marketplace. Our unique detection algorithms, combined with data and measures from recognized third-party verification partners, help ensure uniform quality across supply and demand partners.

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Tech Stack

At the heart of our programmatic marketplace is our end-to-end tech stack and its associated infrastructure. Unique in the industry, it is designed to facilitate the fastest, most efficient transactions between buyers and sellers from bid to delivery.

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Analytics Suite

Our Analytics Suite identifies consumer signals across paid, earned, shared and owned channels, and enables brands and publishers to activate this data to help address a wide range of marketing challenges – from building brand awareness to driving engagement and conversion.

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Creative Platform

Designed for fast and efficient assembly of high-impact ad creative. RM5 is a SaaS platform that gives us the ability to offer clients high-impact, programmatically enabled creative – extending our service offering and our clients’ ability to engage with consumers across connected devices.

Service Options

Looking for Private Marketplaces (PMPs) with curated RedLotus inventory accessible directly through your DSP of choice? How about full managed service support to extend your team’s resources or achieve specific performance goals? We’ve got you covered.

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Self-Serve

We offer pre-packaged and custom PMPs that leverage supply-side audience targeting, offering improved reach, transparency, and accuracy. We’ll create a Deal ID that fits your parameters — and we’ll provide consultation and optimizations to help you reach your campaign objectives via your DSP of choice.

Managed Services

Our team of digital advertising professionals are here as an extension of your team – and it’s our goal to fully understand and represent your needs to help you achieve your KPIs. We provide expertise and insight when managing, monitoring, and optimizing video and display campaigns across all screens. What’s more, we’re integrated with other leading buying platforms and will work with you to optimize your spend.